Don’t be surprised by Facebook fatigue fluctuations, but don’t count it out either

I commented in the The Courier Mail and other news.com.au outlets about Facebook’s fluctuating user numbers.

facebook_icon_typography_by_looolcoc2Excerpt: While this may look like the beginning of the end for our most prevalent social network, University of Queensland social media expert Dr Sean Rintel says Facebook is far from going away.

“There are two things to consider here – the first being that there has been nothing like Facebook before; there are nearly a billion people on the site, so it fluctuates in usage,” Dr Rintel said.

“Secondly, that people probably do get Facebook fatigue, there’s an information overload and people get overwhelmed.”

Read more at:

The Courier Mail | The Sunday Mail

Drysdale, C. (2013, February 8). Users plan to cut back their Facebook use as stress and “drama” reach point of no return. The Courier Mail (Online).

Social media tricks taking hold in election campaigning

I commented in The Conversation about social media tricks taking hold in election campaigning.

AstroTurf Tree Pit

Source: Flickr | Kristine Paulus | CC Licensed

The article reports that US computer scientists Panagiotis Metaxas and Eni Mustafaraj published an article in Science, the journal of the American Association for the Advancement of Science, showing that “Google “bombs”, Twitter “spam bots” and astroturfing have become tools of the trade during the US election campaign, and are likely to feature in the run-up to next year’s Australian election say experts.”

Excerpt: It’s all part of a trend that requires political candidates to be armed as well as those who seek to attack them said [Dr] Sean Rintel, lecturer in strategic communication at the University of Queensland.

In the case of Google bombing, the most famous case which involved George W. Bush being linked with the term “miserable failure”, [Dr] Rintel said it was no longer sufficient for candidates to issue a press release saying “that’s not me”.

“In the moment you need ways of getting out something that is equally as effective at grabbing attention through search,” Dr Rintel said.

“The speed with which an issue can pop up and then suddenly become a problem for a candidate to deal with has become much faster,” he said.

“Candidates have to be willing to respond quickly and armed as well as those on the other side.”

Read more at:

Palmer, C. (2012, October 26). Social media tricks take hold in election campaigning: reportThe Conversation (Online).

Julia Gillard abuse on Facebook: Free speech and responsibility

Julia Gillard: Come at me bro!

Source: Kim Wilkins

I commented in Ad News about the abuse of Julia Gillard in her Facebook ‘town hall meeting’. The article takes the angle that despite a string of recent social media scandals, including attacks against Prime Minister Julia Gillard on Facebook, experts have argued this is the “price of free speech” and that government regulation is not the answer.

AdNewsExcerpt: University of Queensland social media expert Dr Sean Rintel argued regulation should not be brought into play within the social media space.

“The comments might be misogynistic, they might be racist or sexist, but this is a very public forum. Do we want to regulated [sic] that? Even if we could it is not the answer. I think education is the answer. People should be educated about how to act in such a space.”

Extra comment: I stand by my position that regulation of Facebook comments is dangerous because of the chilling effect that it might have on legitimate protest. That being said, of course I also believe that speech comes with responsibility, especially when it is misogynistic, racist etc. Those ideologies of foolish inequality are wrong, plain and simple. They need to be addressed, not through censorship but through displayed community censure and, potentially, other forms of responsibility.

Sometimes responsibility may take the form of punishment after the fact, from community or authoritative warnings through fines, jail, loss of employment etc. The Alan Jones incident showed a version of standards leading to what was effectively a community/market solution. The effectiveness of that may be debatable (Todd Sampson on the Gruen Report believes that it will only enlarge his audience), but it’s better than having all speech moderated.

Patrick Stokes makes an interesting point in his article for The Conversation “No, you are not entitled to your opinion.” He argues that, when there are two sides to a debate and one side claims to be entitled to their opinion no matter what, that there is a blurring of what it means to have an opinion:

If “Everyone’s entitled to their opinion” just means no-one has the right to stop people thinking and saying whatever they want, then the statement is true, but fairly trivial. No one can stop you saying that vaccines cause autism, no matter how many times that claim has been disproven.

But if ‘entitled to an opinion’ means ‘entitled to have your views treated as serious candidates for the truth’ then it’s pretty clearly false.

This response confuses not having your views taken seriously with not being allowed to hold or express those views at all – or to borrow a phrase from Andrew Brown, it “confuses losing an argument with losing the right to argue.” Again, two senses of “entitlement” to an opinion are being conflated here.

Better than after-the-fact responses to foolish opinions, through, are better-educated citizens, especially in terms of what it means to be part of a democratic society. Civics education should now involve danah boyd’s notion of networked publics and responsible social media management as fundamental to our concept of civil society.

Read more at:

Blight, D. (2012, October 10). Gillard Facebook attacks ‘unfortunate’ cost of free speech: ExpertsAd News (Online).

Adobe silent about unequal global pricing

I commented in Technology Spectator about Adobe’s silence about unequal global prices in the wake of negative social media comments from consumers.

Aaaadobe, wo-oes…

Excerpt: “…[T]here’s one major difference that separates Adobe’s social media strategy in Australia from other local companies – they choose not to engage with criticism. Particularly criticism revolving around the company’s price points.” [...]

For Sean Rintel, social media commentator and strategic communications lecturer at University of Queensland, its not. He says the “crisis communication handbook” says to do the opposite.

“The whole point of crisis communication, is to regain control of the agenda,” Rintel says.

Read more at:

Polites, H. (2012, August 08). Behind Adobe’s pricing silenceTechnology Spectator (Online).

Related:

Rintel, S. (2011, November 4). Do privacy settings work in the age of online reputation management? The Conversation (Online).

Missing girl found after Facebook plea

I commented in the The Townsville Bulletin about how a missing girl was found after pleas on Facebook. A missing 10-year-old girl was found after a massive search was launched when her distraught relatives posted a message on Facebook. This is the second example of the Townsville community turning to Facebook in times of crisis.

Is Facebook the new milk carton?

Excerpt: The University of Queensland social media expert Dr Sean Rintel said he was not surprised such a large force had been mobilised via Facebook.

“Facebook is a dense network, if you post something it’s probably your friends and people you know and who care about you who will see it,” he said.

Read more at:

Higgins, K. (2012, July 31). Missing girl found after social media pleaTownsville Bulletin (Online).

Related:

Higgins, K. (2012, June 12). Would you ask your Facebook friends to track down a stolen car? Townsville Bulletin (Online).