A short invited commentary by an industry Human-Computer Interaction researcher on Housley and Dahl's 2024 study of role-based prompts for generative AI. It draws out what that study means for designing generative AI for productivity.
Starting pointHousley and Dahl showed that prompts asking AI to play a role draw on everyday ways of categorising people and describing actions.
What it examinesWhat that finding means for designing generative AI systems that support productive work.
How it arguesA conceptual argument drawing on research on metacognition in AI use, double-checking AI output and technomethodology.
BWhat the paper argues
How AI replies can be readthe paper's central argument
•The paper argues AI replies reflect a shared everyday understanding of roles and actions.Role-based prompts draw on the same understanding, called a networked hermeneutic. Reading replies this way may help explain AI errors, including doing the opposite of what was asked.
Implications for design and researchproposals, not yet tested
•The paper argues such explanations can support people's metacognition when using AI.Using generative AI asks people to judge how well they craft prompts and evaluate outputs, and to double-check what comes back.
•The paper proposes AI simulations of people in a role, compared with real people.This could scale research into human action, which the paper calls technomethodological inquiry. Synthetic personas should not simply stand in for real people.
•The paper proposes AI that coaches people to state their stance when asking for work information.The paper argues that understanding role-based prompts could help teams work together, starting with this kind of coaching.
CKey takeaway
AI replies to role prompts can reflect a networked hermeneutic, people's shared knowledge of roles. Reading replies this way may help explain AI's mistakes, support simulations of role-based conduct and help teams understand each other's stances.
Made for this site with AI assistance from the verified research brief. It is not the paper's own figure.
Summary
A commentary on Housley and Dahl (2024), who show that role-based prompts for generative AI draw on vernacular resources of membership categorisation and action description, forming a networked hermeneutic of lay and professional sociology. From a human-computer interaction perspective, I outline three implications for designing generative AI for productivity. First, treating AI responses as enactments of that hermeneutic may improve explainability, supporting users' metacognition and the co-auditing of AI output. Second, AI's synthetic reflection of role-based behaviour opens new technomethodological inquiry, provided synthetic personas are not naïvely substituted for real people. Third, understanding role-based prompting could help teams collaborate, from coaching users to specify interactional stances to helping members understand the stances of absent colleagues.
Research brief
By Sean Rintel.
Takeaway: Prompts that ask AI to play a role draw on everyday, shared ways of sorting people into roles, and AI replies reflect that shared understanding back. Reading replies this way could help explain AI's mistakes, support simulations of role-based conduct, and help teams understand each other's stances.
Why this matters
What was known
Housley and Dahl (2024) showed that role-based prompts for generative AI draw on everyday ways of categorising people and describing actions. (p. 1)
What this paper adds
A Human-Computer Interaction researcher's view of what that finding means for designing generative AI for productivity, with three implications for explainability, research and team collaboration. (p. 1)
Who it matters to
Designers of generative AI systems for productivity, and the people who must craft prompts and judge what comes back. (p. 1)
Research question
What does understanding role-based prompts as a networked hermeneutic of lay and professional sociology imply for designing generative AI systems for productivity?
Method and data
Design
Invited commentary on Housley and Dahl (2024), 'Membership categorisation, sociological description and role prompt engineering with ChatGPT'.
Setting
Discourse & Communication, 2024.
Participants / data
No empirical sample. An argument from the perspective of an industry Human-Computer Interaction researcher.
Analysis
Conceptual argument drawing on research on generative AI metacognition, co-auditing and technomethodology.
Findings
AI reflects our own understanding back. I argue that generative AI's responses, like users' role-based prompts, reflect a shared everyday understanding of roles and actions. Treating responses as enacting that understanding, and knowing the training data, may help explain AI behaviour, from simple mistakes to doing the opposite of what was asked. #
“Just as users' role-based prompting is a networked hermeneutic, so too are GenAI's reflections of ourselves.”
Explainability supports metacognition. Explaining AI behaviour in this way matters because using generative AI makes metacognitive demands on people, and because people need to double-check its output (co-auditing). #
“calibrating one's ability to craft prompts and evaluate outputs”
Simulated roles could scale research. Because generative AI reflects shared understandings of roles, it could simulate how people in a given role behave, and those simulations could be compared with real people's responses, opening new lines of 'technomethodological' inquiry. #
“there is potential for scaling research into human action that did not exist before.”
Personas are not people. Simulated behaviour cannot simply stand in for real people as evidence of how people in those roles act. #
“Such inquiries should not naïvely substitute synthetic personas for real people and assume that the results are either relevant or generalizable.”
Coaching for team collaboration. Understanding role-based prompts could help teams work together, beginning with AI systems that coach users to state the interactional stances that will get them relevant work information. #
(p. 2)
Questions this paper answers
Why does generative AI sometimes do the opposite of what it is asked?
One possible explanation is that its responses reflect the everyday understanding of roles and actions that role-based prompts draw on (a networked hermeneutic). Treating responses as enacting that understanding, and knowing the training data, may help explain such behaviour. (See p. 1.)
Can AI personas replace human participants in research?
Not as a simple substitute. Generative AI could simulate role-based behaviour to compare with responses from people in those roles, which could scale research into human action. But synthetic personas should not naively substitute for real people or be assumed relevant or generalisable. (See p. 2; p. 2.)
Why does explaining AI behaviour matter to the people using it?
Because using generative AI is metacognitively demanding. People must judge how well they can craft prompts and evaluate outputs, and double-check what comes back. Understanding responses as reflections of shared knowledge of roles could support that judgement beyond mechanised methods of explanation. (See p. 1; p. 1.)
Contributions and implications
A more complex version would help unpack the stances of absent team members, and synthesise a team's stances to support alignment, onboarding and mutual understanding. (p. 2)
Explainability could come from understanding the networked hermeneutic, not only from mechanised methods. (p. 1)
Limitations
This is a short commentary, so the three implications are proposals, not tested results.
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Concepts
Networked hermeneutic
The shared, distributed understanding of roles and actions that both users' role-based prompts and generative AI's responses reflect. representing a networked hermeneutic of lay and professional sociology(p. 1)
Role-based prompts
Prompts that ask a generative AI system to take on or address a social or professional role. Housley and Dahl (2024) show they draw on everyday resources for categorising people and describing actions.
Waluigi effect
A popular name, which we borrow for one of generative AI's mysteries: the meme-ified term for Jung's 'shadow', in which a GenAI does the opposite of what it is asked(p. 1)
Technomethodology
Following Button and Dourish (1996), inquiry that brings together technology design and ethnomethodology. Here, comparing simulated role-based behaviour with real people's. open new fields of 'technomethodological' inquiry(p. 2)
How to cite
Sean Rintel. 2024. Productivity implications for generative AI role-based prompts as a networked hermeneutic (Commentary). Discourse & Communication. https://doi.org/10.1177/17504813241271444
This brief was prepared with AI assistance and published by Sean Rintel. It is not the authors' published text. Page numbers refer to this PDF.
BibTeX
@article{rintel2024commentary,
author = {Rintel, Sean},
title = {Productivity implications for generative AI role-based prompts as a networked hermeneutic (Commentary)},
year = {2024},
month = {August},
url = {https://doi.org/10.1177/17504813241271444},
journal = {Discourse & Communication},
doi = {10.1177/17504813241271444},
}